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Learning Content Is Not Your Job Any More: The Effect of Convergence

Written by Rick Wilson

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There are two new rules for professionals with responsibilities in the generation and production of content for knowledge acquisition. Rule One: You are no longer in the business of learning content development and delivery. Rule Two: You are in the business of bringing dexterity to your content.

I am pretty satisfied that most of you are already aware of the convergence between “learning content” and all other “content” in your organization. Some of you may be wrestling with what the move means to your organization, while others of you may be undertaking innovations or changes in your learning technology to accommodate the change. And, for those of you who are new to this viewpoint, or who want to argue it, humor me and just read along anyway...

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rick wilson - entreprise collaborative - ecollab contributeur Rick Wilson is an enthusiastic advocate for “intelligent content engineering” as an important proposition for how to expose, expand, and exploit the knowledge value of content. Rick is a Senior Learning Architect and Intelligent Content Strategist, who works with knowledge intensive enterprises on innovations with learning, web, and mobile technologies and now the development of frameworks for contextualizing and capturing social learning experiences. He contributes his opinions and perspectives periodically on “interactive knowledge enablement” and performance support for web and mobile user experiences. He collaborates with recognized thought-leaders in strategy workshops on mobile learning and intelligent learning content engineering.